PLAYBOOK · Color team discipline
● SALES READY · SEO READY
Proposal teams running pink, red, gold, and executive reviews

Shipley Review Process
playbook.

Color-team reviews should produce decisions, not comment chaos. GovSignals turns review gates into structured, evidence-backed workflows.

PLAYBOOK CARDLIVE WORKFLOW
4 gates
pink, red, gold, exec
1 packet
criteria, draft, risks, asks
minutes
to reviewer synthesis
SECTION · WHY THIS MATTERS

The manual way
does not scale.

Pink and red teams often become formatting debates because reviewers lack context, criteria, and a clean way to separate compliance from strategy.

01

Set the gate

Define the review objective, reviewers, proposal maturity, compliance baseline, and decision criteria.

02

Prepare packets

Generate reviewer packets with instructions, win themes, discriminators, risks, and assigned sections.

03

Run structured review

Separate compliance defects, story gaps, evidence gaps, pricing risk, and executive decisions.

04

Synthesize actions

Turn comments into owners, priorities, decisions, and a clean recovery plan.

Outputs

What your team can send, review, or run.

5 ARTIFACTS
01
Review packets
02
Color-team checklist
03
Comment synthesis
04
Recovery plan
05
Decision log
FAQ

Questions sales teams hear.

Is this Shipley-certified?

It follows Shipley-style gates and language, but should be adapted to your internal process.

Can reviewers stay in Word?

Yes. The workflow can support review artifacts your team already uses.

Does it write the proposal?

It can help draft and revise, but the playbook is focused on making reviews more decisive.

WORKING SESSION

Run this playbook on a live pursuit.

Bring the opportunity, RFP, draft, or contract package. We will show the workflow on real material, not a sandbox.

Book a working session →Talk to our team
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